Voice AI: Transforming the Channel of Choice
Despite years of investment in digital channels, voice remains dominant, accounting for around 70% of all inbound interactions in UK and US contact centres.
When customers face complex, urgent or emotionally charged issues, telephony is overwhelmingly their channel of choice.
Yet traditional voice self-service has failed to keep pace. Only a small minority of calls are handled entirely through automation, and customer frustration with clunky IVR systems has held adoption back for decades.
Voice AI promises to change this, delivering the speed and resolution customers demand at around 30p / 40c per interaction, compared to £6.25 / $7.16 for a live call.
Download this report to find out how Voice AI is transforming the channel customers trust most.
This report shows:
“Voice AI: Transforming the Channel of Choice” is based on primary research with 1,000 consumers and 200+ organisations in each of the UK and US.
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“Voice AI: Transforming the Channel of Choice” is provided in both US and UK editions.
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